Personality Marketing Get more business, more easily, with more fun, by being 100% YOU!

As the one of the final parts of the acquisition of GB Airways by easyJet, there was a huge changeover overnight from Saturday 29 March to Sunday 30 March to re-configure all the aircraft. OK, so far, so boring…

What I particularly liked, showing the usual easyJet personality, was the T-shirts worn by the people who were responsible for taking out all the BA paraphenalia from the aircraft and putting in the easyJet stuff:

Posted under Corporations with personality

Just testing something very odd - why, when all the other posts have been individually indexed by Google, a post about replica, reproduction and false ceiling beams that look like the real thing wasn’t.

Most strange….

Posted under Recommended Businesses

Quick post today.

I saw an articulated lorry today signwritten with an advert McVities Jamaica Ginger Cake - nothing unusual there.

What made me laugh out loud as I went past it on my journey down the M1 was the sign on the back doors:

“NO CAKE LEFT OVERNIGHT IN THIS LORRY”

Assuming it’s not a genuine warning (unless there’s been a rash of Ginger Cake thefts!) it’s another good example of how you can add personality to your product, and get some ‘word of mouth’ exposure in the process!

Your question: Is there anywhere your product is advertised that you can inject a little bit of ‘make people look twice’ personality?

Posted under Corporations with personality, Marketing