Personality Marketing

Get more business, more easily, with more fun, by being 100% YOU!

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Entries from May 2008

How LEGO used comics to build a community

May 29th, 2008 · 2 Comments

Link to a great post on The Personality Project about how LEGO engaged adult fans of LEGO (AFOLs)

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Tags: Corporations with personality · Products With Personality

Did you know 007 drives a red van?

May 28th, 2008 · 1 Comment

A post illustrating good and bad (in fact appalling!) examples of vehicle signwriting

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Tags: Marketing

Great minds think alike - why does personality matter?

May 21st, 2008 · No Comments

Well, I guess it was inevitable.  Turns out I’m not the only person on the planet that thinks personality matters…
There’s a new website up, initiated by fellow ‘personality preacher’ Rohit Bhargava, called The Personality Project.  The tagline is “100 Visionary Minds.  1 Question. Why does personality matter?”
Get yourself over there today and find out [...]

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Tags: General

Michael Knight - a lone crusader in a dangerous world of credit crunches and loan sharks

May 15th, 2008 · No Comments

Recommendation for Michael Knight, mortgage advice from a lone crusader in a dangerous world of credit crunches and loan sharks in Northampton

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Tags: Recommended Businesses

How Anatomicals made their product stand out on the shelf

May 7th, 2008 · No Comments

How Anatomicals made mundane products stand out with simple but eye catching packaging for lip balm,energy patches,herbal remedy and breath freshener

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Tags: Products With Personality