From the monthly archives:

May 2008

Virtual Lego on a translucid floor
Creative Commons License photo credit: fdecomite

Short post today to link over to a great article on The Personality Project, entitled How LEGO used comics to build a community.

My reasons for linking over are the first and last paragraphs in the article, which I absolutely agree with:

“Perhaps the real challenge for organizations looking to find their unique personality is figuring out how to convince clients that newly discovered personality isn’t yet another marketing trick or sales tactic.”

“…personality is more than just telling customers what you or your company are about; personality is showing that you’ve learned something and doing something about it.”

Couldn’t agree more Jake!


Did you know 007 drives a red van?

May 28, 2008

A post illustrating good and bad (in fact appalling!) examples of vehicle signwriting

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Great minds think alike – why does personality matter?

May 21, 2008

Well, I guess it was inevitable.  Turns out I’m not the only person on the planet that thinks personality matters… 🙂 There’s a new website up, initiated by fellow ‘personality preacher’ Rohit Bhargava, called The Personality Project.  The tagline is “100 Visionary Minds.  1 Question. Why does personality matter?” Get yourself over there today and find […]

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Michael Knight – a lone crusader in a dangerous world of credit crunches and loan sharks

May 15, 2008

Recommendation for Michael Knight, mortgage advice from a lone crusader in a dangerous world of credit crunches and loan sharks in Northampton

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How Anatomicals made their product stand out on the shelf

May 7, 2008

How Anatomicals made mundane products stand out with simple but eye catching packaging for lip balm,energy patches,herbal remedy and breath freshener

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