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After something of a hiatus in my updates to this website (and my work on Personality Marketing), I’m coming back with a slightly revised focus.

Essentially, I’m going to be talking about, and demonstrating, how to use your personality in your social media marketing.  In particular, I’ll be showing you how to use video and audio to enhance your website, and your online marketing efforts and profile.

But before I get into all that, check out the video below.  It’s been around a while, but it’s well worth watching if you have any doubt at all as to whether you should be getting involved with Facebook, Twitter, and all the other Web 2.0 stuff you keep hearing about.

Let me hear your comments – do you agree with this?  What experience have you had with social media marketing?  What’s your biggest challenge?

Let me know – I’d love to hear from you!

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24 Most Ridiculously Thought Out Storefront Signs

July 2, 2009

I’ve often bemoaned the lack of personality and imagination in most storefront / shop signage.  However, the following post from illustrates why you should always get a native speaker to double-check your signage:
24 Most Ridiculously Thought Out Storefront Signs

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Sometimes you just gotta say it

May 20, 2009

Commentary on a post by Andy Wibbels about Profanity in Business Blogging, and why it’s important to say what you mean, they way you’d say it

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11 ways to and inspire through imperfection and inadequacy

April 28, 2009

11 ways to inspire and influence people through imperfection and inadequacy – a commentary on a post by Scott Ginsberg

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The formula for failure

February 27, 2009

I came across this quote just now, which I completely agree with:
“I can’t give you the formula for success, but I can give you the formula for failure: Trying to please everybody.” ~Herbert B. Swope
As I’ve said before, trying to please everyone just means kissing your ass goodbye!

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Maritime Safety and Security Consultancy – by my Dad

February 27, 2009

My Dad asked me for a quick website, as he is retiring from Inmarsat in May 2009, and setting up his own consultancy in maritime safety and security, particularly focussed on satellite communications and international regulatory issues.
You can find his site at Maritime Safety and Security Consultancy – BAMCOM International – Brian Mullan.
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Same is lame – Jimmy Vee agrees with me!

February 24, 2009

Video from Jimmy Vee, Gravitational Marketing, explaining why being the same as everyone else is just lame! Stand out – be different – be memorable! And don’t be afraid to polarise opinions!

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Top 10 worst SEO mistakes

February 19, 2009

Link to Hubspot post about Top 10 worst SEO mistakes, and my personal experience of how bad even a major PLC can be as a web designer

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Sometimes simple signs work best

February 16, 2009
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A short post with a good example of how simple van signwriting sometimes works best

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