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signwriting

Good van signwriting for loft ladders

As you’ll know if you’re a regular reader of this blog, I have ranted on several occasions about idiotic sign writing on vans.  Well, last night, I saw this, which I reckon is a pretty good example of van sign-writing.

It’s a very simple, cheap to produce, magnetic sign.

There’s nothing clever or fancy about the wording or the presentation.

But if you’re thinking of having a loft ladder fitted, I’d say this is pretty damn good.  Why?

  1. You know how much it will cost, including supply and fitting
  2. It answers any concerns about the disruption fitting might cause

Put another way, anyone that rings this guy as a result of seeing his van is probably a pretty good prospect.

Yes, there’s ways it could be improved, but I think this example just goes to prove that sometimes, simple signs work best.

Want more advice?

Would you be interested in a report or e-book with good and bad examples of van signwriting, and some advice on designing your own?

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